“We achieved the goal in just one year” Mirian Albil, Director of Albil Psicología

He feedback of our clients is essential to improve and continue growing. Today we had the pleasure of Mirian Albil, Director of the Albil Psychology Clinic tell us your experience with the More Patients Medical Marketing Agency. He tells us about the moment when they decided to count on us, the reason of your choice, how they measure results of the shares, the percentage of new patients that come through the web and a lot of curiosities that you can't miss.

Click on the video to see the full testimonial!

WHO IS MIRIAN?

My name is Mirian Albil, I am Psychologist and as I always say that I am dedicated to teaching people to go into themselves so that they can get out of their emotional and mental caves and live from love and not from fear, so that they can take both their personal and professional lives wherever they want. I develop my work in me own clinic in the area and psychology where I have a integrative team 360 degrees so that when a person calls, regardless of their problem, we can provide them with help and tools to solve it and live much better and freer.

HOW WAS ALBIL PSICOLOGÍA BORN?

We have the center in Mostoles and I began to consult in Móstoles in 2013 alone and individually and simply with consultations on a one-to-one basis and then the bug bit and I could reach more people and grow more and in 2017 I made the decision to want to grow this and be able help more people and take measures and we have been here in the center since September, since September 3, 2018, in a place at street level and we are already several colleagues, we are a equipment of four professionals.

WHEN DID YOU DECIDE TO HAVE AN AGENCY SPECIALIZED IN MARKETING?

I tell you when I decided to look for one marketing agency because it was very curious. In 2016 I did a master's degree in personal development, where we covered topics both personal as professionals. That left me upside down and I was like I want to make this grow, but I don't know how, so I spoke with Fernando González, who was the person who helped me and he told me Mirian, you need visibility, Before you change your location and before you do anything, you need to know that the people are there. With that guideline he gave me I decided to look for a marketing agency.

WHAT WAS THE REASON WHY YOU DECENTED MORE PATIENTS?

I ordered several budgets, but since I am a person of details, in this case Jorge, in addition to sending me the information by email and so on, had a detail that was to write to me by WhatsApp and that was what determined me to choose More Patients. In fact, I didn't interview anyone else.

 I contacted you in May or June 2017, about growing and getting a new location, and in May 2018 I already had the location. In September we opened because we had to manage the paperwork and fix the premises, but in just one year we had already achieved the objective.

Back in the day we had a website, well something we called Web, that we were focusing the services there and so on but you put Móstoles Psychologists on Google and we did not appear on the first or second page, nor the third nor the fourth, I think we appeared on the seventh. And now we appear second or third, depending on the moment, as soon as we put Psicologías Móstoles we already appear among the first. And it was a super important change, it makes me very excited when I go to search for something on Google and I see the logo there.

ARE THE OBJECTIVES YOU HAD AT THAT MOMENT THE SAME AS THE CURRENT ONE?

At that moment my aim It was to change the physical location where I had my consultation, because where I was before was very small and I couldn't fit more people. So, the moment I decided to hire the marketing agency was that, looking for a new location and now we have a new location, which is larger and today we are also short of space, fortunately. And now the goal is to reach more people so that people can live with more quality, quieter and with more inner peace.

DO YOU MEASURE THE RESULTS OF THE ACTIONS IMPLEMENTED?

We measure how people, our participants and us reach us when people arrive and get in touch. contact, there is a question that we ask you when filling out the data protection, there is a question that we ask you that is how you found out about us. They tell us if it has been through other people, through the web, through Google and then the agency itself always sends us a report every month on how the situation is. SEO positioning and how is it Albil Psychology located within Google. So, we have a lot of control there...and we know where they come in, with what keywords And working all of that with the blog also helps a lot.

WHAT PERCENTAGE OF NEW PATIENTS ENTER THROUGH THE WEBSITE?

The measurements that we take when the participants come and tell us that they have met us through the web, right now from 100% we can say that 70% comes through Google and through the web and we can have an average of 15 – 20 people per month who are interested in coming with us and of those 20 people, 15 come from the web.

WHAT ARE THE MOST USED WAYS OF CONTACT?

Today, from the 100% that they know us through the web, I feel that many people are still calling phone because in the end, the fact of talking to a person gives a lot of peace of mind. Half of them contact us through the form on the website and a minimal part by WhatsApp, people for our type of work still prefer telephone contact.

HOW DO YOU DEAL WITH THE APPEARANCE OF COMPETITORS IN THE AREA?

We are not afraid of a competitor, because in the end there are many people and there have to be professionals for everything. But you happen to Albil Psychology and as people and our patients tell us, when you enter our clinic your mood changes. Here you don't see a title, that is, you don't see anyone's title, because in the end what we want is for people to feel comfortable, like at home and you find things that you may not see in a “normal clinic”, because what we want is for people to find their home here, their comfortable place and not see us as a professional.

We want them to see us as an equal person, that simply by being outside, we see things that they see us and from there we can help them. But I will always give an example that the teenagers When they come in at the beginning and are still a little reluctant, they tell us that we are hateful because we are always happy. Then many people tell us that just as soon as they enter here it's like uff, and people thank us that when they have passed by here there has been a before and after in their lives. And the way to be in the world is, as I always say, to be giving your best, because you are well and we transmit that a lot here, because they don't see us that way.

WHAT ADVICE DID THE AGENCY GIVE YOU TO KEEP THE CONTENTS OF THE WEBSITE UPDATED?

I have to be honest and the agency colleagues themselves told us that we should also do video content, because that was going to make the page position better. We and them have an agreement of at least two entries per month to the blog so that the website is refreshed and above all that when people enter the page they see that it is not a page that is abandoned, it is a page that is active and that we are active people.

And finally our center you do it, you do it people and for me it is super important that the people who have worked with us also come to light but because they are first proud about themselves and they can tell it to people and above all because I always have a phrase that is true, which is that sometimes one learns more from the speck in another's eye and when you see someone who has shared their experience with more people and you see that he has achieved it.

If you see a person who has done it, you think when you are at home, I can do it too, and it makes you want to pick up and call because it's like if someone can do it, so can I. They have the tool, then it's wonderful.

HOW HAS THE EXPERIENCE WITH THE MEDICAL MARKETING AGENCY MORE PATIENTS BEEN?

For me the experience with you it has been very good because when they start talking to you about SEO, I don't know what, it's like what you're generally talking to me about. So, they are people that you work with that bring all that information down to earth and explain it to you and why you have to do this and why they have to do that, they explain everything to you very well.

In my case I wanted one Web page in addition to professional also personalized, with my texts and when I have had doubts with him Blog or with whatever, I have always had a person on the phone who is in front of me and any questions have been resolved by them. They are always attentive when you want a campaign on Google, they also do it for you, which is like phenomenal, because I don't know how to do it, so for me inside how complicated the internet world and how it works Google It has been very easy with them, because they have brought me a lot of information down to earth and when they have explained things to me I have understood them and when I have not understood them, they have always been there to explain them to me again.

WOULD YOU RECOMMEND ANY CLINIC TO DO DIGITAL MARKETING?

I encourage anyone professional who has a business or who does a service facing the public that, of course, invests in visibility because you can have some wonderful knowledge, But if people don't know that you have that knowledge, knowing is of no use to you. So it's super important Let people know that you exist and I do encourage them to invest because in addition to the fact that a professional of yours is not going to handle it like you, no matter how much you want to do your business and, above all, the peace of mind it gives you. my page will always be growing. Obviously they have a part of responsibility that they manage very well, we as professionals have another one which is to give them content, but knowing what it is that you don't know how to do, they know how to do it and they guide you is brutal and as I say when I enter psychologist Mostoles and my center appears from the first It's like how cool, how wonderful, how peaceful.